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Marilyn Manson Unveils Avant-Garde Video for ‘Hey, Cruel World…’

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Rock icon Marilyn Manson has been riding high since the release of eighth album and self-professed “comeback” record, ‘Born Villain.’ After already unleashing videos for the singles ‘No Reflection’ and ‘Slo-Mo-Tion,’ Manson has brought us his third visual offering from ‘Born Villain’ with a new video for the album’s opening track, ‘Hey, Cruel World…’

One interesting aspect of the video that should be pointed out is that ‘Hey, Cruel World…’ has been released entirely in black and white. When Manson set out to write the ‘Born Villain’ album, the musician chose to isolate himself in a small apartment, bringing only a few possessions with him into a room with white walls and a black floor. Either purposely or subconsciously, perhaps the video is a representation of that starting point.

“It took me completely stripping my life away,” Manson told us in an interview shortly before the release of ‘Born Villain.’ “Moving into a place with black floors and white walls, putting all my things in storage and just taking my movies, my instruments, my cats and realizing, ‘I don’t need anything else. All I need to do is fill this [room] full of something.’”

‘Hey, Cruel World…’ is what fans have come to expect from a Manson offering; unnerving imagery, extreme close-ups and epileptic transitions, with a strange sense of hypnotic fascination. The video’s director, Tim Mattia, says of the clip, ”We shot over four nights in the UK, Italy and America, capturing what I think is one of the world’s most exciting live performers at his best.”

Be sure to check out Marilyn Manson’s new video for ‘Hey, Cruel World…’ in the player below.

Marilyn Manson, ‘Hey, Cruel World…’

Next: Watch Marilyn Manson's 'Slo-Mo-Tion' Video

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