Aaron Montgomery of Montgomery Ward fame sent out his first mail order catalog on this day in 1972.The great thing about mail order catalogs was, you could have a new suit made and delivered right to your door. The downside was, you missed the experience of having a complete stranger measure your inseam.

Jahi Chikwendiu/The Washington Post via Getty Images
Jahi Chikwendiu/The Washington Post via Getty Images
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